If there is one thing that has paid off the most for me in my entrepreneurial journey over the years, it is building a great network of people that I can help and in turn can help me when and where I needed it.
You've probably heard that is not what you know, but who you know. Well, it is actually both. If you are an idiot, it will be hard to create lasting relationships that can make a difference over time. But, if you strive to be learned and gain wisdom, that of which you can you use to help others, you will find it much easier to build a great network. Network saves legwork. Building a great network is simply building great relationships that you invest in and in turn, they invest back into you. Building a solid network of people happens over time and is earned. It is the epitome of playing the long game. It is taking time to know people and be there for them. It is giving of yourself before getting anything in return. The great Zig Zglar said, "You can have everything you want in your life, if you just help enough others get what they want." It's that simple. Think about if you cultivated 10 relationships over the next year that in turn referred you 5-10 new clients. What would that mean for you or your business? Now, let me ask you, is it easier to focus and put time and effort into 10 great relationships vs. going out and finding 100 new clients one by one? Of course it is. And it is a lot more fun and rewarding. If you have not put much effort into building your network, now is the time. See if you can create and maintain one new relationship a month for the next year and help them. Make sure to share you goals and what you are wanting accomplish with them and ask for them help, but make sure to put them first and do the same for them. You will be amazed at where things will be for you a year from now. Network saves legwork!
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