Dave Lukas Chats with Evan Money
59: It's What You Become That Makes You Valuable with Evan Money
This week’s Misfit Entrepreneur is Evan Money. Evan is an incredible individual. He has worked with just about every big name you can think of from Joel Olsteen to Malcolm Gladwell to John Maxwell and has been featured on every major news outlet.
His story is the epitome of the American Dream. He started with nothing. No money. No investment. And he founded and built a multi-million dollar extreme sports enterprise. He then became a prime time sports talk radio personality in Los Angeles with no experience or schooling, and today he has businesses that span extreme sports, startup and growth financing, even TV and film. He is also a go to mentor and speaker for personal growth and transformation.
Evan has his PHD and is the #1 best-selling author of “Take Action Now.”
He went from not being able to buy groceries to being able to rent out the Staples Center in LA to play basketball with his friends…and most importantly, he knows how to live life to the fullest and maximize the areas of health, wealth, and finances.
Evan's Latest Book: "Money Talks, Negativity Walks
Evan was raised in a dysfunctional family with a single mom. He went to Las Angeles public schools and as he said “came out with his goals and dreams beating out of it.” He says that he was a reluctant entrepreneur. After high school he was working in a job and a friend of his at the job got together with him and discussed starting a business. Surely they could create a business like the one they worked at, right? It can’t be that hard…at least they thought.
So with no business plan, no money, and a dream they started the business. After about 6 months, the friend left and Evan was responsible for the business. Evan and his wife decided they were going to do it and just figured it out through hard work, hustle, and sheer will.
Building the business brought Evan and his wife even closer and they have created a great tradition in which they get re-married every single year in a different place. This type of tradition can be used across any type of relationship and Evan has found that focusing on planning a honeymoon every year to celebrate his relationship has forced him and his wife into appreciating each other more. This has allowed him to grow a fantastic business and a fantastic relationship as the same time.
“It is about all 3. You want to have your health thriving, your relationships thriving, and your finances thriving.”
At the 14 Min Mark Evan talks about how he created success and the life he has now. Evan talks about how his journey was painfully slow.
The turning point for Evan was when he discovered, ROF. Return On Forgiveness.
Evan talks about how he had a lot of issues and past anger from his father issues growing up. The year he finally forgave his father and let it all go, he earned 3x as much. He took the mental and emotional anchor of this off his back and everything fell into place.
“The Power of Forgiveness and letting things go that you are holding onto, you can then be free to receive more.”
Why does forgiveness lead to more success and changes in one’s life? What happens for them?
At the 28 min mark, Evan talks about he helps his clients breakthrough and what he looks for to help them do so.
“Everyone is essentially the same and has the same stuff. We are all highly skilled and incredibly gifted to see other people’s stuff and not our own stuff. That is the value of a coach – they will point out your stuff to you and help you work through it.”
At the 33 min mark, Evan gives a great example of money and security and the relativeness of it.
What does it take to be a successful entrepreneur?
Advice for entrepreneurs starting out?
At the 51 min mark, Evan shares something that he has not talked about interviews before about his personal life.
Tweet This: “It’s not what you get that makes your valuable, it’s what you become that makes your valuable.”
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