Dave Lukas Chats with Eliot Marshall
328: Step Into the Arena of Life and Be a Victor, Not Victim with Former UFC Fighter and 7-Figure Entrepreneur, Eliot Marshall
This week’s Misfit Entrepreneur is Eliot Marshall. Eliot is a former Brazilian Jujitsu title holder and UFC fighter turned entrepreneur. After retiring from UFC in 2011, he co-founded the Easton Training Center, a globally renowned martial arts school specializing in Brazilian Jiu-Jitsu and Muay Thai kickboxing.
Easton has expanded to 7 locations across Colorado. It currently employs over 150 employees and does over $6 million a year in revenue.
Additionally, Eliot is also the host of the Gospel of Fire Podcast, sought after public speaker, and best-selling author of The Gospel of Fire: Strategies for Facing Your Fears, Confronting Your Demons, and Finding Your Purpose. And it’s these things in addition to the lessons learned in building his business that I want to dig into with him today.
Eliot says that he was very lucky. It started with being born to 2 amazing parents in the USA. From there, it was a lot of failure. He first wanted to be a pro- basketball player and he failed. The he wanted to be the Brazilian Jujitsu world champion and failed. He then wanted to be an MMA champion and failed there. But, he has succeeded at staying in the game and using his failures to get himself to success.
Talk to us about why you think you are so lucky?
You have a chapter in your book called “Why the F$%k vs. What the F$%K,” explain what that means…
How does someone find their power?
You went through some mental health challenges. What did you learn to overcome them and how did you do it?
When did you have your breakthrough and choose to change?
Talk to us about the habits you have developed that help you succeed.
“There is only 1 thing all of us have never failed at. And that is making it through your very worst day.”
Talk to us about breaking through your mental limits….
Lesson learned from competing in MMA that have helped you in life and business?
You built a very large multi-7 figure business that is based in a close contact sport. How did you make it through the pandemic and what principles have you use to build it?
Misfits, you know how important my health is to me, especially as a competitive triathlete. As such, I’m always looking for the best products to ensure I’m operating at optimum levels. This is just as important in my businesses as well. I have to be at my best.
I recently was introduced to an amazing product called Magic Mind. It was developed by Silicon Valley entrepreneur and angel investor James Beshara who, among other things created and sold Tilt to AirBnB. He developed it to help save his life after a trip to the ER where the doctors told him that his caffeine intake and stress were causing him a heart condition. It’s used by top athletes, executives at companies like Microsoft and Google and a host of others.
So, what is it? It’s a simple blend of all natural ingredients including Nootropics that helps you to have better energy, think more clearly boosting memory and mood, reduce stress and support your body’s different systems like your immune system to run at optimum levels. It even has ingredients like Tumeric to help reduce inflammation which is important to me as competitive endurance athlete.
And the best part is that it comes in a little shot that is great tasting drink. I was surprised at how good it tasted the first time I tried it. I take it daily in the early afternoon and I am amazed at how I am able to better focus and be more productive into the end of each day. Recently, I had a day where I didn’t get great sleep and was having trouble focusing. In just a short time after taking Magic Mind, I was back in the game and felt so much better and focused.
And right now, they are giving Misfit listeners 40% off subscription orders for the next 10 days and 20% off one-time orders! That is an incredible deal! Just go to www.Magicmind.co/Misfit or use the promo code Misfit at checkout on their site.
Misfits, it’s not often that I come upon a truly unique business that grabs my attention and shows me a completely new way of creating a side-income or even a 6-figure income with very little effort on my part. In fact, most of the time, opportunities that promise this type of experience are too good to be true and don’t pan out. But there are ones that do, and I found one in Ecom Automation Gurus.
EAG offers turnkey passive income e-commerce businesses in the e-commerce and YouTube industries.
It is truly done for you business management. They create your e-commerce store, select the best products in the most demand according to their proprietary processes and manage all of the sales and client support for you. With YouTube, they create and manage pages that generate income from advertising. And when I say, “done for you,” I mean done for you. They handle product research, product listings, customer support, optimization, full client support for you the business owner.
EAG has helped many clients add an extra $100 up to $100,000+ a month in passive income. You're the owner and EAG is the contractor and the way they make money is they get a percent of the profits earned. This gives them all the incentive to maximize your sales and keep them growing.
In fact, I like their model so much that I am customer, and I can say the experience has been awesome!
And after my experience, I wanted to share EAG with you the Misfit listeners. And I worked with them to give you a 15% discount off any of EAG's services. All you have to do is go to www.ecomautomationgurus.com and mention My name or The Misfit Entrepreneur podcast on the booking page when you schedule a call.