Dave Lukas Chats with Alex Kuhn
224: How to Find Your Success DNA and Double Your Business with Alex Kuhn
This week’s Misfit Entrepreneur is Alex Kuhn. Alex is the founder of Born to Lead – a company that helps business leaders grow & lead 6,7,8...even 10 figure businesses.
Their key is helping these leaders discover their SuccessDNA and learning how to build the business model around the leaders unique, innate leadership style & talent.
Alex started his entrepreneur journey as one of the top collegiate swim coaches, turning around 2 programs before the age of 28. This helped lay the foundation for his work and Born to Lead. He went on to create and sell two other companies in the health and digital space, but his passion for helping leaders tap into their best selves is what really fuels him.
And it hasn’t gone un-noticed, Alex has been featured in Entrepreneur, Forbes, and a number of other outlets for his paradigm shifting leadership that has helped more than 200 clients at least double their business growth – and that is one of the main things I want him to share with you in this episode, how he does it.
www.Alex-kuhn.com/MisfitEntrepreneur ($500 FREE Gift, Success DNA Program)
Alex has always had a great relationship with his father, and they love to challenge each other. When Alex was 9 years old, his father told Alex he was a “follower” to push him. Becoming a leader became part of his DNA. At the age of 12, he left home to go train with the greatest athletes in the world in swimming – people like Michael Phelps and others.
He never made it to the Olympics and ended his career at age 22. Instead of taking the Fortune 500 job he was offered, he decided to take a swim coach job making essentially nothing at a tiny all girls school in Iowa. After a couple years, he got his first head coaching job becoming one of the youngest college head coaches in the space and turned the team around. He got awarded coach of the year for it.
He moved up the ranks and took his next job in California. After 7 years, he was in a position to take over a top tier collegiate swim program, but he decided not to. The entrepreneur bug had been in the back of his mind for a long time and he could not ignore it any longer. So, her retired from coaching and start his entrepreneur journey.
After a few years, he was still broke and not reaching success. He had a defining moment where he asked the question, “What was it that had made him so successful in swimming and coaching that he had not translated to entrepreneurship.” The answer set him on a path to the success he has now.
What was the answer to the question you asked that set you on your path to success?
How does someone break the mold and tap into this for themselves? How do they find their innate leadership style?
SuccessDNA has 4 architypes:
How does an entrepreneur use their strength to the favor once they know it?
At the 17 min mark, Alex gives some examples of this.
“If a fish came up to you and ask you if it could fly. You would not tell them it is a hustle or mindset problem. You would tell them they were meant to swim not to fly. You must focus on what you were meant to do, your innate ability.”
What makes a great leader? What do they need to have to be successful?
What is the process you take clients through that helps them more than double the size of their business?
At the 30 min mark, Alex gives example of how to leverage and create leverageable businesses
Are there any principles that you used to turn around swim programs that are transferrable to entrepreneurship?
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