Dave Lukas Chats with Jb Glossinger
189: Timeless Business Wisdom from the Morning Coach, JB Glossinger
This week’s Misfit Entrepreneur is JB Glossinger. JB holds an MBA and Ph.D. and is the founder of Morning Coach, a daily podcast that has been downloaded over 40 million times! But, even with all the education and advanced degrees, he still credits his “street education” with providing the life-changing lessons that have helped change the lives of hundreds of thousands around the world.
JB left a successful corporate role to to create the life he wanted built around his passions, family, golf, and writing – all within a 3-hour workday. As he achieved this goal, he wanted help other entrepreneurs and business owners turn their dreams into reality and has done so through the morning coach, his masterminds, books, and events.
By working to align his mission, values, and goals, JB has been able to create the life of his dreams and help others to do the same. In this episode, I’ve asked him on to teach you how to do it for yourself.
Go to www.MorningCoach.com/Misfit for free gifts from JB!
JB is from a blue collar family in Indiana and went to school to get his degree – which took him about 6 years. He then ran health clubs for a while, but somehow ended up in the aviation industry.
JB tells the story of how he responded to an ad in the paper to sell helicopter engines because he thought it was cool. He wrote a letter to the CEO instead of sending a resume. He got a call back. He went and met with the CEO one on one because the CEO wanted meet the person who “Wrote the worst letter he’s ever read.” But, they ended up hitting it off and JB got the jobs. So, as JB says, the worst letter he ever wrote got him into aerospace for 15 years.
This led to him buying and selling jumbo jets around the world, making 10x as much as his parents, but was completely miserable. He knew there was more than the job he was doling,
He decided to write a book. He quit his job and spent his savings on ordering the books, spending $5k on an image consultant. And he thought you just went out and started speaking. He quickly found out that things were much harder than he thought. He didn’t sell any books. It was a disaster. He even paid to speak at events and didn’t sell books.
It was depressing. IT lead him to a an evening where a buddy and him were drinking and wallowing in his failure and the friend suggested that his information was good and that he should just a morning message. That was when JB went and found morning coach. He was broke and losing his home. He built a website in a weekend with an opt-in. He started it as a live call each morning and it filled up quickly.
He then read about podcasting and decided to put it out as a podcast. After about 50 shows, iTunes spotlighted his show and we went to 40,000 downloads a day. It was then his life began to shift.
At the 11 min mark, JB and I talk about the journey of an entrepreneur
Why are you the morning coach? What is it that is so important about the morning and success?
You have to find things that help you get there and keep you going. At the 21 min mark, JB shares a story of a lady that used Morning Coach and its inspiration and message to get out of marriage of abuse.
You wrote the Sacred Six. What are the Sacred Six?
You coach people all over the world every day, what is the process you take people through?
Are there any recurring themes you see across people?
Explain metaphysics and how it fits into success and entrepreneurship?
Talk about street education vs. formal education – why was it so important for your success?
Selling 747’s? What did you learn?
What has playing golf taught you about life and business?
Titleist or Nike?
It seems there is always something to write up. And many times, a lot of what we write is the same thing. Whether it is responding to clients, writing blog posts, business messages and emails, show notes, and so on. There are so many things we type repeatedly…what if there was a solution that remembered all of these things that we type all of the time and with the stroke of key, automatically filled everything in.
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In fact, the average user of Text Expander saves over an hour a week in time and productivity. And it’s simple to set up.
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