Dave Lukas Chats with John Mitchell
289: $5 Million - Science of Success with John Mitchell
This week’s Misfit Entrepreneur is John Mitchell. John is the founder of Think It Be It. John is an entrepreneur that went from averaging low 6-figures in business for 20 years to creating a $25 million per year business in just a few years. When I heard this story, naturally my question was, what changed? How did he increase his income 25 times in such a short time?
John did it by radically following the principles of the timeless classic, Think and Grow Rich. He discovered the Science of Success and put it to work. And he developed a system so that anyone can apply it. Today, his 12 Minute A Day methodology is recognized as the Top Application in the World of the Top Book in the World on success.
I brought him on the show to share exactly what he figured out and teaches others, so you can put to work in your life.
www.ThinkitBeit.com/ME (Free video and guide of John's Deep Thinking Process)
John started out as a CPA and at 30 decided that wasn’t the career he wanted, so over the next 20 years, he got into multiple different businesses. When he reached 50, he was not at the levels he aspired to be. He wanted to have enough money not to have to work and have the woman of his dreams and he was falling short on both.
He did OK – making 6-figures a year, but he knew he needed to start making over million per year to reach his goals. He realized he had to change his 20-year history. So, he decided to find the top book in the world on success and apply it word for word to his life. That book was Think and Grow Rich.
He got it and read it cover to cover finding that there was a problem. The book said there was a secret for success, but it only gives you half of the secret and the reader has to figure the other half. It kind of bummed John out as he wasn’t sure where to go next. So, he decided to immerse himself further and during a 2-month period, he figured it out and a 12 minute a day process to apply it. He put it into effect in his business at the time and the income doubled and 4-years later he was netting $5 million.
He was operating at a higher level. He was more focused and more in control.
He sold his company and semi-retired but wanted to teach what he had learned to the world and that is what he has been doing. Even the University of Texas brought him on to teach it.
What did you figure out about Think and Grow Rich? What is the secret?
Thoughts on conditioning and how it impacts us – and how it can be changed?
How do people influence their subconscious mind?
Take us through the 12 Minute Methodology you’ve developed…
If someone implements this, what are the pitfalls they need to look out for, so they don’t fall back into the trap of the subconscious?
Is it just a fact that people just do not have the desire and drive to better themselves or can they develop themselves to have it?
At the 27 min mark, John and I have a great conversation on beliefs and how it relates to drive. We also discuss more on the subconscious and awareness.
Talk to us about the deep-thinking you advocate…
Go to www.ThinkitBeit.com/ME there is a video and guide on the process for you.
Is there anything else from your study of Think and Grow Rich that we should know?
Misfits, you’ve no doubt heard of Shopify before, but it you haven’t checked all the platform does for you, you’re missing out.
It is designed for anyone to sell anywhere, giving entrepreneurs like myself the resources once reserved for big business - customized for my needs - with a great looking online store that brings my idea to life, and tools to manage my day-to-day and drive sales.
It will do the same for you. Making your idea real opens endless possibilities; it’s a journey but that's the beauty of entrepreneurship – but we don’t have to make it unnecessarily hard on ourselves. Years ago, when I started my first online businesses, it was crazy. I had to piece everything together with different platforms, etc. It was like a Frankenstein. I would have done anything for a solution like Shopify and that is why I love it so much. I love how Shopify makes it easy for anyone to successfully run their own business and they power millions of entrepreneurs just like me and you - from first-sale to full-scale.
Every twenty-eight seconds a small business owner makes their first sale on Shopify. And you can get started easily by building and customizing your online store with no coding or design experience, access powerful tools to help you find customers, drive sales, and manage your day-to-day. Even gain knowledge and confidence with extensive resources to help you succeed. Plus, with 24/7 support, you’re never alone. More than a store, Shopify grows with you. This possibility, all powered by Shopify.
And right now, Shopify is giving Misfit Listeners a 14-day FREE trial. Just go to www.Shopify.com/misfit (ALL LOWERCASE)
If you are looking for one of the best tools to help you focus and center yourself daily, the 5 Minute Journal is the best one out there.
This short 5-10 minute daily routine will help you in all aspects of your life and success.
It is one of the simplest and easiest ways I have found to consistently improve myself and my well-being as well as ensure better results and success.
Check it out and get your copy today!
Check it out at www.MisfitEntrepreneur.com/Journal