Dave Lukas Chats with Maat Petrova
313: From Welfare to Millions, The Magic of Mindset and Action with Maat Petrova
This week’s Misfit Entrepreneur is Maat Petrova. Maat has an incredible story. She went from having nothing and being on welfare to creating a multi-million-dollar business in just a few years. The business is called FemMagic and is a luxury feminine hygiene company. As she has grown the company, she has expanded to teaching and empowering women to accomplish their true potential.
Now, I am not someone who can sit back and discuss feminine hygiene products. That’s definitely not my area, but I can spot a unique entrepreneur that’s harnessed their misfit side and made the most of it. And that’s why I’ve asked Maat to come on today – to tell her story and share the lessons she learned going from essentially poverty to millions in a short few years.
Maat started off in New York as a single mom with 3 daughters who could barely pay her rent. She moved to Georgia after completing her graduate degree. What she thought would work in Georgia as services for holistic health, did not. So, she pivoted and went online in 2015. She started with online course she had worked on I grad school for self-care. A year later, she launched her first feminine hygiene product. In the span of just a few years, she went from making nothing to millions selling and making products from her kitchen table.
What was the catalyst that turned things for you and put you on the path to success?
Talk to us about mindset. How did you learn to think differently and not give up?
At the 13 min mark, she shares a story of how this came to use one day when she was running late with her kids, etc.
At the 14 min mark, we have a discussion on changing mindset.
You went through a big change in your teens that really changed you. Can you tell us about it?
You’ve built your brand organically to multi-millions in just a few years. How did you do it?
Talk about how you market and drive traffic….
Best tips to sell online?
Misfits, what if you could essentially guarantee that your customers will read what you have to say? Would that help grow your business? You bet it would. While email and social media posts are only read by a fraction of your audience, text messages have a 98% open rate. Better yet, 94% of texts are read within the first hour.
That is why I want to talk to you about SimpleTexting. I am a customer and absolutely love this service. SimpleTexting makes it easy, fast and affordable to reach lists of contacts, have 2-way conversations and send automated responses. Whether it’s to set up appointment reminders, announce sales, run polls, text-for-info, text-to-win competitions, send files and pretty much anything else you can think of, SimpleTexting makes it easy to do. In fact, their user interface is so intuitive, I was up and running in about 5 minutes!
And it’s incredibly affordable. Plans start at $29 per month, but as a Misfit Listener, you can try SimpleTexting free for 14-days and see how much more engagement you get from audience. They’ll also give you 500 extra free credits!
All you have do to get this special offer is Text “MISFITS” to 833-2TRY-SMS (833-287-9767)
Misfits, it’s not often that I come upon a truly unique business that grabs my attention and shows me a completely new way of creating a side-income or even a 6-figure income with very little effort on my part. In fact, most of the time, opportunities that promise this type of experience are too good to be true and don’t pan out. But there are ones that do, and I found one in Ecom Automation Gurus.
EAG offers turnkey passive income e-commerce businesses in the e-commerce and YouTube industries.
It is truly done for you business management. They create your e-commerce store, select the best products in the most demand according to their proprietary processes and manage all of the sales and client support for you. With YouTube, they create and manage pages that generate income from advertising. And when I say, “done for you,” I mean done for you. They handle product research, product listings, customer support, optimization, full client support for you the business owner.
EAG has helped many clients add an extra $100 up to $100,000+ a month in passive income. You're the owner and EAG is the contractor and the way they make money is they get a percent of the profits earned. This gives them all the incentive to maximize your sales and keep them growing.
In fact, I like their model so much that I am customer, and I can say the experience has been awesome!
And after my experience, I wanted to share EAG with you the Misfit listeners. And I worked with them to give you a 15% discount off any of EAG's services. All you have to do is go to www.ecomautomationgurus.com and mention Dave Lukas or The Misfit Entrepreneur podcast on the booking page when you schedule a call.